Urban Decay

Brand spotlight

Image from: https://www.urbandecay.com/home

About the Brand  

Urban Decay was born in Southern California in 1996, when we disrupted the industry’s sea of pink-dominated counters. Badass cruelty-free, high-performance makeup. Reinvention over perfection. Inspiration without replication. Kindness over cruelty. Unsubscribe from beauty telling you to be pretty. Be whatever you want to be. PRETTY DIFFERENT.

From their iconic Naked Eyeshadow Palettes to the award-winning eyeliners and mascara, they are known for love of color and constant reinvention.

More Vice is never enough. From understated neutrals to shockingly bright hues, they got creamy, hydrating lip color and long-lasting, glossy tints.

The Stay Naked complexion lineup gives you vegan longwear foundations and concealers that don’t compromise on coverage, while making sure you look like you.

Image from: https://www.urbandecay.com/home

Image from: https://www.urbandecay.com/home

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