2023 Welness trends : Loneliness, indigenous travel, and biotech beauty
The Global Wellness Summit’s “Future of Wellness” trend report predicts that in 2023, wellness will address the issue of loneliness through socially-driven spaces and concepts. Wellness travel will focus on indigenous experiences.
The report also suggests a move towards science-backed biotech beauty, as well as a shift towards more meaningful workplace wellness initiatives.
After years of lockdowns, there will be an increased demand for immersive and sensory wellness experiences.
The report also highlights the changing consumer values, with a shift towards community-based wellness models that tackle the loneliness epidemic.
Wellness travel will also shift towards indigenous wellness experiences.
There will also be a move towards lab-tested, science-backed “biotech beauty” rather than clean beauty claims.
The report suggests that wellness will return to its roots with a focus on multisensory experiences and a surge in hot springs and wild swimming experiences.
The report is based on insights from hundreds of executives, economists, doctors, investors, academics, and technologists who gather at the Global Wellness Summit.
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